Mediafly, the sales enablement tool is an Artificial intelligence-powered sales-boosting platform. It provides marketers and sales reps with an effortless solution to access the right content at the right time. Moreover, it also enables sales, marketing and management host tools to help them present more effectively. The same help them kickstart their efficiency and measure impact before, during and after every sales meeting.
Mediafly’s Evolved Selling Solution
Mediafly’s Evolved Selling solution allows sellers to be additionally flexible, insightful and interactive in their sales interactions, resulting in increased sales and stronger customer relationships. Moreover, the four elements of Evolved Selling are dynamic, interactive, informed and integration. Emotional sellers can access and assemble content on the fly and pivot at the moment to meet the needs of the buyers.
How does Mediafly Solution help you?
Interactive presentations allow sellers to capture input from the buyer that guides a tailored discussion. When sellers are informed with data from various sources, they can differentiate themselves in the field and teach buyers something new. Integrating a sales enablement tool provides a feedback loop that captures and analyzes each interaction to inform future strategy.
The Mediafly solution helps sellers become more efficient with their preparation and follow-up meetings while improving their effectiveness during each session. Sales reps using the Mediafly sales enablement tool strengthen engagement with buyers by pivoting at the moment to address their needs and share relevant and impactful insights.
“As more and more companies embrace DevOps and acquire the underlying technologies that allow them to gain insights from buyer content consumption and other behavioural signals, revenue leaders will have the ability to make real-time data-driven decisions, forecast more accurately, and accelerate revenue growth,” said Mary Shea, member of Mediafly’s board of advisors and former Forrester principal analyst
Features
Mediafly includes audience targeting, single sign-on (SSO), analytics, etc. Additionally, it lets professionals collaborate with internal and external stakeholders and view multiple training and coaching recommendations. Let’s learn about them in detail.
1. SAP Sales Cloud Integration
Prescriptive recommendations to ensure the right content is shared at the right time, all within the Sales Cloud interface -Insights on how, when, & where content gets used to tie content to revenue & optimize content for every stage of the buyer journey
2. Interactive Presentations
Boost buyer engagement and stand out by transforming your existing content into interactive, engaging experiences. -Sellers can quickly pivot during sales interactions for every unique buyer. -Create and deliver impactful presentations, whether in-person or remote.
3. SAP Service Cloud Integration
Put relevant, personalized content at the fingertips of service reps with Knowledge Assistant & guided service capabilities. Further, it manages & distributes content from one place to support an omnichannel service department while simplifying routine tasks. Solve work tickets more efficiently with AI.
4. Personalize Content At Scale
Single source of truth for content where sellers can easily access, create, & share interactive sales content. Robust user permission capabilities enable reps to personalize marketing-approved templates while remaining on-brand to create an immersive, personalized experience for buyers.
5. Complete Revenue & Deal Intelligence
Streamline data, forecast accurately, and replicate sales wins with one dashboard showing content engagement, conversation intelligence, buyer intent, and sales activity data. Furthermore, analyze data captured at every touchpoint for a holistic view of your pipeline with prescriptive next steps.
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Benefits
Tony Kavadas, EVP of Global Sales and Alliances, Mediafly, says that “By having Mediafly’s platform on SAP App Center, our customers have yet another way to integrate with SAP solutions and experience the usefulness of the SAP Customer Experience portfolio, in-person or virtual, allowing them to get more value from their investment.” Keeping that in mind some of the benefits that Mediafly offers are as follows:
1. Seamless Integration to Increase Adoption By Up to 300%
With a robust integration to the SAP ecosystem, sellers can easily access all content directly within their CRM. Moreover, this has been shown to increase SAP Sales Cloud adoption by 300%.
2. Increase Up-Sells by up to 70%
Sellers experience a 70% lift in buyers purchasing more than the project’s original scope because of the value and insights added throughout their sales interactions.
3. Reduce Time Spent on Admin Tasks Up to 30%
Mediafly’s customers report spending more Time selling and, on average, 20 to 30% less Time weekly on meeting preparation activities. The biggest teams report saving up to 100,000h/year.
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