Every blogger should be aware of these essential growth tactics for increasing traffic to their website. But, even if you’re a newbie to internet marketing, you’re aware of the value of growth hacking. In recent years, it’s become a catchphrase as entrepreneurs have discovered novel techniques — or hacks — to achieve tremendous growth at a bit of cost. Of course, growth hacking is a problematic term to define. Still, it implies fast experimenting with alternative marketing methods, advertising efforts, site design decisions, and other duties to convert leads and produce revenue. More significantly, when it comes to growth hacking, cost-benefit assessments, marketing and advertising costs, and any other statistic are less essential considerations.
Top Growth Hacking Techniques for Blogs:
- Make your material keyword-optimized
Blogging isn’t only about creating material that connects with your audience; it’s also about ensuring that it reaches them. A search may help you magnify your content, attract many visitors, and even generate purchases; 81 per cent of B2B buying cycles start with a search. You may begin keyword research if you have a solid understanding of the types of terms your target audience is looking for. This is easier with tools like SimilarWeb, Google AdWords, and others. Consider the following factors when determining the keywords you wish to rank for:
- How many people are looking for the term
- Will this term attract the correct type of traffic?
- Is it feasible to score highly for this term despite the competition?
You may now begin using keywords in your writing. The following are some of the important spots where your keyword should show up:
- Tags for title
- Descriptions for the meta tags
- Attributes for alternative
- The format of the URL
Instead of remembering SEO best practices, acquire a plugin to execute it for you.
- In your email campaign, promote your blog.
Even the most seasoned digital marketers frequently ignore this technique because they believe email marketing isn’t as powerful as it once was. Although individuals receive a lot more emails than they used to, marketing efforts continue to pay off. A four-fold return on investment may be possible with email marketing, as it converts three times better than social media. Promoting blog articles in your email campaign is a no-brainer with those figures in mind. You may highlight significant blog content or even a series of connected topics in an email newsletter. Just encourage them to return to your blog by pushing them to click through.
- Use internet forums to promote your blog.
Online forms, question and answer sites like Quora, and even Reddit may be a terrific way to send a lot of traffic back to your blog. Keep an eye out for suitable topic forums and enquiries for your blog entries. For example, if someone inquired about the best entrepreneur biographies and you had a blog article titled “10 Inspirational Biographies from Successful Entrepreneurs,” you might respond with a link to that page. Just be cautious when using this strategy. You may receive unfavourable criticism if your remarks are irrelevant or excessively commercial.
- Make contact with influential people.
Taking use of other people’s audiences is one of the most effective strategies to drive significant development in blog traffic. This is accomplished through influencer marketing, partnering with influential people in your niche to promote your content. Insiders estimate that material shared by influencers receives 16 times more engagement than content straight from a business. What is the explanation behind this? People are wary of brands.
Consumers know you’re trying to advertise to them, no matter how beneficial your material is, so 70% of people prefer information from brand advocates to information from the company.
- Increase the number of times your blog.
Many digital marketers despise hearing this, but the more you blog, the more traffic you will receive. According to some insiders, organisations that produce at least 16 articles per month obtain 3.5X more traffic than those generating 0-4 posts per month. Planning to blog 16 or more times a month might be stressful for many people, but if you use WordPress, you can utilise an editorial calendar plugin to help you stay on track. Some people may find it worthwhile to hire freelance writers to make up for the slack. On freelancing services like Fiverr or Guru, writers of different ability levels may be discovered. Again, think about the expense vs the possible return on your indexed traffic.
