For those of our readers who do not know what sponsored content marketplaces are, in simple terms, it is a new way of promoting products or services with the help of different platforms. It is considered an efficient way to promote products or services for the businesses in an advertisement type of way.
Though Sponsored content is not an advertisement, it is an extensive form of content that describes the business at core in the form of a video, image or article. Sponsored content marketplaces offer businesses a way to provide Customized content via publishing on blogs, websites or magazines, which is getting increasingly popular among marketers.
In this article, we have curated a list of 11 renowned sponsored content marketplaces that are flexible to all business types.
1. Link House: Sponsored content marketplaces
It is a platform used to provide link building and marketing content over various social media platforms. Link house gives the flexibility to Marketers to make the most of its extensive search engine while using desired keywords, categories, languages and sorting through a lot of additional settings.
2. Pressboard
Pressboard is one of the first content marketplaces that came into existence. It most aims and focuses on providing efficiency and brand safety. They have also introduced the self-serve version to buy sponsored content at imminently affordable rates. Furthermore, they have eliminated a lot of labour-intensive work with this new platform.
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3. Cision: Sponsored content marketplaces
Cision is known for providing a stronghold on PR and marketing sponsored content. If an organization looks for complete publishing contacts and connections, then Cision is their solution. Not only this, but Cision also connects and provides businesses with proper contacts to sponsor certain content.
4. BrandVerge
BrandVerge is a new and growing content marketplace. It is a marketplace where buyers can browse important publishing and production agency data with efficiency. It aims to make it easier and faster to create and deal with sponsored content deals. With this platform, buyers can browse freely without any added charges. Amazing right?
5. Press Props: Sponsored content marketplaces
Press Props is a members-only marketplace, making itself an exclusive VIP platform. It aims to bridge the gap between brands, agencies and content marketers. With this platform, brands and agencies can browse without any hassle and source sponsored and curated content across North America.
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6. Paved
Paved is an all-in-one platform for connecting with content communities, from publishing to graphics. It is all there on the forum. This platform is primarily famous for its newsletter sponsorship deals. Through paved, brands and agencies can connect with various newsletter vendors and content marketers. It is a great place to generate and curate sponsored newsletter deals.
7. Cooperatize: Sponsored content marketplaces
Cooperatize is a leading marketplace for bloggers, travellers and majorly micro-influencers. The platform offers secure interaction and CRM solutions to work with influencers and crack sponsored content deals. They have tech-based software that automatically adds a great list of categorized influencers for agencies and brands to sort. It is an excellent platform for travel based and small businesses looking for influencers to sponsor content with flexible rates.
8. Blogsvertise
Blogsvertise is another sponsored content marketplace for blog based influencers, agencies and brands. One can contemplate this to be one of the top platforms to create influencer marketing campaigns. Through this platform, marketers can meet influencers, agencies and publishers to scale their marketing campaigns. They also have a systematic and categorized list of different types of bloggers, and marketers can search them efficiently without wasting time.
9. Nudge
Nudge is not just a sponsored content marketplace. It is also a platform that helps employees communicate, learn and create. Additionally, is a platform that encourages communication and has great tools in that arena. Furthermore, this marketplace for sponsored media is an excellent platform for advertisers and publishers. This platform also helps marketers create marketing campaigns and talk to influencers to crack deals.
10. PRNews.io
PRNews is a great content marketing platform, and it is the most recommended sponsored marketplace amongst the rest. Over 13,000 publications are listed on this network with wide-ranged price lists, which is flexible to adjust according to the brand’s needs. They work in not just one country but with more than 60 countries at a time.
11. Whitepress
The last of the lot is Whitepress, a vast and scalable platform for content marketing. Within one forum, marketers can get familiar with offers of over 5,100 websites, 4,900 influencers and 60 journalists. Whitepress does its best to connect all digital PR and media agencies with bloggers, website owners and influencers. They provide advanced analytics and copywriting services at a fair price if needed.
Along with various sponsored content marketplaces, if you are looking for some sponsored content buyers, then read our article on how to find sponsored content buyers.