One of the advantages of being so neighbourly is that we get access to amazing talent. Crush is very pleased to have Dan Kelly’s monster vfx skills available to share with our friends and clients. Dan has a long and illustrious career in commercial vfx for someone so young. Dan started in London with The Moving Picture Company (MPC), and has since worked in New York at RhinoFX & Smoke & Mirrors and in Montreal where he started the highly regarded post boutique, Motor. Being a man of many talents, he has set up his own transfer boutique, The Faculty, here in Crush. When not creating beautiful transfers, Dan will be working with our team of talented Flame artists. Check out Dan’s work here, or better yet, come in and work with him.
In the spirit of the times, Crush is all about collaboration. Starsky and Hutch, Butch and Sundance, Crockett and Tubbs, Mentos and Diet Coke, great things happen when you put two things together. We are happy to welcome The Faculty to the third floor here on Wellington street. The Faculty is a stand alone transfer boutique providing colour grading services to the advertising, music video industry and, well, anyone who needs pictures coloured. The Faculty is the brainchild of multi-talented Dan Kelly, previously of Motor. Drop in to The Faculty’s web site to read all the details put much more eloquently than we can here, or contact our own Jo-Ann Cook who is also much more eloquent.
Many talented people lent their time and their hands to making Emily’s Story come to life. We are very proud of what has come out of the creative colaboration. Please enjoy our Behind the Scenes montage edited by Kyle Steffler.
KBS+P Toronto came to us with a lovely little story for the Children’s Wish Foundation. A true story involving a family, a child’s life threatening illness and the joy Children’s Wish brought to their lives. The creative team, copy writer Cristina Simonetto and art director John Roberton developed a wonderful, gentle script and looked for an animation team to work with.
The Crush team jumped on the opportunity to take the team’s poignant story and bring it to life. We wanted the film to be a children’s story brought to life. Crush’s Julia Deakin designed Emily and all the characters, and worked with Yoho Yue and Jullian Ablaza to bring Emily’s world to life.
Jullian worked with talented illustrators, Ashley Barron and Flavia Lopez to create the world using a mix of paper and other media.
Yoho Yue and Joel Tellier rigged and animated the characters, with subtlety and sensitivity to Emily’s story.
Apollo Music’s team took the pictures and added a beautiful, haunting score.
Everyone who touched the project was profoundly moved by Emily’s story and are so proud of the final piece.
Thanks to Julie Poirier and Bryan Ritchie at Church and Dwight, the makers of Gravol for helping make the project a reality, and the producers Claire Cashman at KBS+P, Janice Rebelo at Crush, for getting it done.
Click for Credits
CHURCH & DWIGHT Link
Julie Poirier, Assistant Brand Manager – Gravol®
Bryan Ritchie, Marketing Manager – Gravol®
Dan Pawych- Creative director
John Roberton, Senior Art Director
Cristina Simonetto, Copywriter
Clare Cashman, Broadcast Producer
Adam McClare, Account Supervisor
Paige Heathcote, Account Executive
Gary Thomas, Creative Director
Yoho Yue, Senior Designer & Animator
Julia Deakin, Senior Designer & Animator
Jullian Ablaza, Designer & Animator
Joel Tellier, Animator
Ashley Barron, Illustrators/Assistant Animator
Flavia Lopez, Illustrators/Assistant Animator
Kyle Steffler, Assistant Animator
Errol Colautti, Assistant Animator
Janice Rebelo, Senior Producer
Jo-ann Cook, Executive Producer
Yan Dal Santo, Creative Director
Harry Knazan, Sound Design
Daenen Bramberger and Mike Wise, Music Composers
Making its mark on the internet and television is a new spot for with Agency john st. The spot was directed by Henry Lu of Soft Citizen, edited by Stephen Sora from Posterboy, transfer by Alter Ego, audio by Grayson Matthews and composited by Andre Arevalo with additional elements shot in-house by Adam Palmer.
The PSA has been featured on many news sites and in the social sphere for its impact on delivering a very important message.
Crush shot and composited additional elements of smoke, dust and flying papers to compliment the in-camera effects.
Recently Crush worked with RUSH, Dale Heslip and Allan Weinrib to create stunning visuals for their Clockwork Angels Tour. It was a full team effort with talents from Adam, Andre, Elly, Greg, Gary, Julia, Jullian, Kaelem, Kristen, Leo, Patty, Raph and Yoho. With the result being nothing but spectacular.
During the Bessies on Thursday September 27th CRUSH received some Bessies’ love towards a few spots of ours. Thanks to BBDO and Sons and Daughters for letting us be a part of the wonderful Canadian Paralympics “Running” TVC. Also a big shout out to Yoho and the team at Y&R for the beautiful RCM “Legendary” spots, which were finalists in the animation category.
Canadian Paralympics - Running
Gold TV Single
Finalist TV Single
Gold Sound Design
Finalist Sound Design
Tropicana - Good Morning, Morning
Best of Show Cinematography
Finalist TV Single
Boston Pizza - Flattie and Drummies
Gold TV Single
Finalist TV Single
Royal Canadian Mint - Legendary
Doritos - The End
Finalist Digital Integrated